Privacy Policy
Last updated: February 17, 2026
Help Direct ("we", "us", or "our") operates the website helpdirect.org.uk. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website.
Information We Collect
We may collect the following types of information:
- Contact form submissions: When you use our contact form, we collect your name, email address, phone number (if provided), and message content.
- Usage data: We may collect information about how you access and use our website, including your IP address, browser type, pages visited, and time spent on pages.
- Cookies: We use cookies and similar tracking technologies to improve your browsing experience. See the Cookies section below for more details.
How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your enquiries submitted through our contact form
- To improve our website content and user experience
- To analyse website traffic and usage patterns
- To comply with legal obligations
Legal Basis for Processing
Under the UK General Data Protection Regulation (UK GDPR), we process your personal data on the following legal bases:
- Consent: When you submit a contact form or accept cookies
- Legitimate interests: To improve our website and services
- Legal obligation: To comply with applicable laws and regulations
Cookies
Our website uses cookies to enhance your experience. Cookies are small text files stored on your device when you visit a website. We use the following types of cookies:
- Essential cookies: Required for the website to function properly
- Analytics cookies: Help us understand how visitors interact with our website
- Third-party cookies: Set by external services such as analytics providers
You can control cookies through your browser settings. Disabling certain cookies may affect your experience on our website.
Third-Party Links
Our website contains links to third-party websites, including online casinos, gambling support organisations, and financial guidance services. We are not responsible for the privacy practices of these external sites. We encourage you to read the privacy policies of any third-party website you visit.
Affiliate Disclosure
This website contains affiliate links to online casino operators. When you click on these links and register or make a deposit, we may receive a commission. This does not affect the price you pay or the information we provide. Our reviews and recommendations are based on our own assessment.
Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Contact form submissions are retained for up to 12 months before being securely deleted.
Data Security
We take appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
Your Rights
Under the UK GDPR, you have the following rights regarding your personal data:
- Right of access: Request a copy of the personal data we hold about you
- Right to rectification: Request correction of inaccurate personal data
- Right to erasure: Request deletion of your personal data
- Right to restrict processing: Request limitation of how we use your data
- Right to data portability: Request transfer of your data to another organisation
- Right to object: Object to our processing of your personal data
To exercise any of these rights, please contact us.
Children's Privacy
Our website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us so we can take appropriate action.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this page periodically for the latest information on our privacy practices.
Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us through our website.
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data protection rights have been violated. Visit ico.org.uk for more information.